Transform retail execution through
Love In Store's POSM 360 management
From concept to deployment, Love In Store delivers scalable POSM execution with faster rollout, stronger compliance, and measurable in-store impact.
Why POSM Wins At Shelf
of purchase decisions are influenced inside the store. POSM helps brands strengthen retail visibility, influence shopper decisions, and improve in-store conversion at the point of purchase.
Last-Mile Brand Influence
Turn shelf presence into shopper action through impactful in-store branding.
Stronger Retail Visibility
Create standout shelf presence across crowded retail environments.
OUR END-TO-END POSM SERVICES
POSM Procurement
Strategic sourcing through empanelled manufacturing partners.
Design & Artwork
Brand-compliant creatives adapted across retail formats.
Printing & Production
High-quality production across multiple POSM materials and formats.
Warehousing & Logistics
Efficient storage, dispatch, and last-mile delivery management.
In-Store Deployment
Trained field teams executing activations across GT, MT, Pharmacy, and specialty retail.
Compliance Audit & Reporting
Real-time deployment visibility through geotagged audits and reporting.
POSM FORMATS WE HANDLE
Comprehensive execution across key retail touchpoints and campaign formats.
Shelf Materials
- Shelf strips
- Wobblers
- Price strips
- Shelf talkers
- Headers
Standees & Displays
- Floor standees
- Counter displays
- Promotional islands
Signage & Branding
- Glow signs
- Fascia boards
- Hanging banners
- Window graphics
Checkout & Counter Units
- Cash counter branding
- Clip strips
- Display units
Branded Fixtures
- FSUs
- Product display units
- Category shelving
- Cooler branding
Print Collaterals
- Posters
- Danglers
- Leaflets
- Product inserts
Pan-India
Execution
Capability
Built to execute retail campaigns at scale across formats and geographies.
700+ Cities & Towns
Coverage across Tier 1, Tier 2, and Tier 3 markets.
16,000+ Field Force
Trained teams supporting deployment, audits, and activations.
1 Million+ Outlets Covered
Execution capabilities across GT, MT, pharmacy, and specialty retail.
9 Regional Offices
Operational presence enabling faster coordination and deployment.
Compliance
Tracking &
Visibility
Brands shouldn't have to assume execution happened — they should be able to verify it.
Geotagged Deployment Proof
Outlet-level image validation with GPS tagging.
App-Based Field Audits
Live deployment monitoring & compliance tracking.
Compliance Dashboard
Centralized visibility into rollout status and outlet coverage.
Campaign Reporting
Actionable reports with activation data & execution insights.
WHY LEADING BRANDS
CHOOSE LOVE IN STORE
One Partner
Complete Ownership
A unified POSM ecosystem eliminating fragmented vendor management.
Faster
Speed to Market
Integrated workflows enabling quicker campaign rollouts.
Retail Execution
Expertise
Deep experience across FMCG, AlcoBev, Beauty, Pharma, and Consumer Durable categories.
Tech-Enabled Tracking
Real-time reporting, audit trails, and measurable execution tracking.
POSM Execution & Deployment
Streamlined field execution with task allocation, photo-based proof of deployment, outlet-level tracking, and deployment status visibility.
Flexible
Execution
Models
Project-Based
Ideal for campaign-specific activations and one-time deployments.
Retainer Model
Ongoing deployment support with periodic audits and reporting.
Connect With Love In Store
Scalable retail execution powered by technology, operational scale, and on-ground expertise.